Friday, February 11, 2011

Ad Campaign


Did you notice how much of the pre-Super Bowl hype a few years ago was about the “cleaning up” of the commercials and the entertainment portion of the broadcast? There seemed to be more anticipation of the ad campaigns than there was of the game itself. While I appreciate the effort on the part of advertisers, I wonder if their motives were as altruistic as they would like us to think. The purpose of any publicity is to draw attention to a product or a service and their media blitz accomplished its purpose – people could not wait to see the “G-rated” commercials. It makes you wonder if we wouldn’t get better products at a more competitive price if the product had to sell itself based on its own merits.

The heavens declare the glory of God,
and the sky above proclaims his handiwork.
Day to day pours out speech,
and night to night reveals knowledge.
There is no speech, nor are there words,
whose voice is not heard.
Their voice goes out through all the earth,
and their words to the end of the world.
In them he has set a tent for the sun,
which comes out like a bridegroom leaving his chamber,
and, like a strong man, runs its course with joy.
Psalm 19:1-4

As I read the verses in this passage, I remember times that I spent in the mountains of Colorado with my family. Surrounded by all the beauty of God’s creation, for the most part unspoiled by carpets of concrete and air that you can see, you can’t help but feel closer to God. Now, as I try to describe the experience, I realize that I could never do it justice. There is no way for me to show the magnificence and the glory of God as well as His creation does every day.

David must have had a similar occurrence in his life. As he writes the words to this Psalm, he acknowledges that God’s creation speaks for itself. Even though no words are spoken, God’s message is proclaimed by His handiwork. “They speak without a sound or a word; their voice is silent in the skies; yet their message has gone out to all the earth, and their words to all the world.”

We are all part of God’s creation. As Christ-followers, our commission is to spread the Good News of Jesus Christ. Why is it that we find this mission so difficult? Could it be that the message our lives send out to the world is drowning out the message our words are sending out? God’s message never changes. Maybe it is time we examine the billboard!

We serve an awesome God!!!!!

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